COP3 : Video

Vimeo :


Wonderland | A Short Form Doc on Creative Commerce from Eskimo on Vimeo.


After talking to John I wanted to explore creativity videos on Vimeo. Here is one I found about creative profession and that battle between client led work and personal work:

WonderLand -

This is a video talking to creatives within the industry about creativity within the commercial world. People don't feel the work they do for clients belongs to them it the clients work. The money that they gain from doing commercial work often goes straight back into the work they do for love and passion. The general feel is that when working with clients you can not be precious with your work you have to allow changes and let the work go at the end. At times you will find that perfect balance, things happen and clients allow you to do what you want and get paid, this is the perfect situation to be in. The final advise is do all work for the love and passion,  and you will succeed. Also be active don't sit around waiting for things to happen make them happen.

This video was really useful to gain an insight into opinion on creativity and client briefs. There is a tendency to think that a client will let you do what you want but that is not always the case as seen in this video. It was also interesting to see that people do take on briefs purely for the money, but that money then gets plugged into projects that they do for the love, that is the power of the intrinsic motivation.