LECTURE 2 : THE GAZE AND THE MEDIA

The Gaze and the Media:

Misquoted Berger quote is ofter misunderstood as people thing it means women are vein but actually means that it is difficult for women to no see themselves and means women constantly servery there femininity

Hans Memling 'vanity' the angle is incorrectly rendered, the mirror wold not be reflecting her full face. The mirror is placed in her hand as a devise to justify her looking, we are allowed to look at her as she is not looking back she is also looking at herself

This method is also used in advertising. It makes it OK for us to look at her.

'birth of venus' very mythological representation of woman, goddess from the sea, looked over by cherubs. interesting because of the position she is reclining in, she is covering her face and eyes, most of the picture is taken up by the naked body the concentration of the painter is her body. This means that the viewer can't help but look

Also happens in advertising. more overtly sexual position, more contemporary. for these reasons the advert was too much for advertising, so they turned it around as vertically there's is more concentration on the face and horizontally more on the sexual position

Venus of Urbino, traditional painting, head turned eyes up knowledge of presence of viewer put not fazed. she covers herself with her hand but it's very casual

Manet Olympia. same take on picture before but with small differences the hand is pushing down on the leg, it is more of an aggressive hand. also is a prostitute due to the flower in the hair, she's got a nice throw which means she's wealthy. She lifts her head as if she is addressing the viewer

guerrilla girls not allowed due to object in girls hand is 'too sexual' sexual connotations.

Manet use impressionist painting and reinterpret them the back and forth of the gaze. a woman stands at the bar and is almost ready to serve us. whats strange is the reflection is is an unachievable reflection and allows us to see her from two viewing points at once. the man in the picture who is talking to her is 'us'. society in Paris was seen as a hall of mirrors as it was an unreal society.

Jeff is a similar take on it the guy is there to remind us of our gaze, repetition of the the mirred panels.it all draws us back into the studio. rather than us being the invisible spectator we are reminded that this is a studio and this is an arranged shot

Coward semi naked figure unaware and unnoticed by surrounding people it is 'normal' 'untoticed' that a Lady is stood in the street in her underwear. The use of sunglasses means the woman cant look back and we feel we can look and she cant look back.

Eva herigova Wonderbra. traffic stopping campaign. figure that is looking down and the normalisation of her being in the street

Coward R movie about a guy who spy's on woman watches the getting unchanged. films woman as he is filming her.

for men it is the same.it is not a way of challenging it by swapping it around.

Male bodies are often posed in a sporty way compared to the relaxed delicate way woman are. They guys are also looking at the camera saying i know your looking at me but i don't care.

looks are narrative spectator film

the cinema is the perfect viourist cinema. its dark and no one can see. voirism is seen is active Man and passive woman.

men lead the story woman just accessorise the actor.

character like Lara cross change this slightly as she is the powerful one

artemissia it is a very phycial image , it is an alternative female role .she looks for alternatives to the art history

Cindy Sherman,a female that is reclining a reclining image, we look at the character face, there is a rirro there is no reflection she interrupts the gaze , we don't know where to look .

Barbara Kruger the figure is turned away. and there is a type of iolent from the way the text is written

Sarah lucase photographs herself eating a bananas, has sexual connotations confrontational look as if to say wah =t t
makes refernce to fried egg phrace of small bos

Tracey Ermin makes picture to say it is a bad thing to earn money for such things

Joan smith  watched over the court case for Amanda knox she was described at a with


Knoxx casre picture she does not look stuned

there is a gaze of the media they have the power to make you think and feel thigns

there is a real impact on this voyarism of life which i shwn though reality tv. It maje us feel like we are in power.

The trumans show is an investication of what it would feel like to have your whole life is a reality show in real life

Big bro we are offreve the mail and the female. voyarisms begins the become the everyday. peole offer thmeselfs up for a passive look. The want people to look